You can list your mission, vision statement and values, but how do you truly showcase your company culture? Through the stories of your people.
Austal, Australia’s leading global shipbuilder and defence prime contractor, engaged Osprey Creative to uncover the fascination stories of their people. The people that have helped to not only build the company, but Australia’s naval shipbuilding industry and sovereign capability.
We delved into our story finding process and through a series of interviews, met Gordon Blaauw the Head of Design & Engineering at Austal. Armed with a carefully crafted creative strategy, we captured his story in an interview style spliced with imagery that took you on his impressive journey.
Gordon’s story shows that companies that are intentional about creating their culture, honouring their history and encouraging their employees to incorporate the organisation’s missions and values in their own unique ways, create a solid foundation for an inspiring culture.